MeTA
Medicines Transparency Alliance (MeTA) is a multi-stakeholder alliance working to improve access and affordability of medicines for the one-third of the world’s population unable to access essential medicines due to high cost or local unavailability.
The Brief
MeTA approached Liquid Light with an existing website in need of improvement. The new site needed to improve MeTA's online presence, demonstrating their professionalism and improving their perception within relevant sectors. A professional site would enable MeTA to better communicate their vision and therefore encourage people to buy into a common goal. They also needed to be able to take control of all content management of their site.
The Challenge
One of the main challenges of the site was creating a positive, professional site that would be equally attractive and suitable to a diverse audience group ranging from government officials to pharmaceutical companies. The team at Liquid Light were working with a tight budget and deadline so an effective use of resources was vital for achieving targets.
The Result
MeTa now have a unique, contemporary and colourful site that portrays the company as a professional and respectable entity. The site has a hand-crafted design that has been built using a powerful content management system, Typo3. This offers MeTA the empowerment to publish their own content and ensure that their site remains up to date with their latest developments. The project was also completed on time and to budget.
Adam, one of our main web designers on this project commented, “It was a really satisfying feeling knowing that I was working on a site which was contributing towards making a positive change somewhere in the world.”
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