Land Securities – Management presentation - Case Study

Land Securities is a FTSE 100 company with a £11.5 billion property portfolio and a substantial development programme. It is recognized as being one of the leading property companies in the United Kingdom with over 1,800 employees.

The Brief

Liquid Light was asked to create a presentation for a high-level management conference, which would help Land Securities decide how to spend their annual development budget earmarked for 2006.

The finished presentation had to really stand out and engage it's audience.

The Challenge

There was a very tight deadline for delivery of the presentation. Liquid Light rapidly visualised a number of different ideas so that the client could quickly approve a final concept.

A typographic animation was produced from transcripts of members of the public debating the merits of shopping centres and retail parks. The animation was synchronised with the original interviews for the final effect.

The Result

The result is a stunning, four-minute animation, which was projected on a 45 ft screen. The presentation was so successful that it became a focal point for the discussion and also resulted in requests for high-resolution versions to be used as posters.

Thanks to Marc Mitchell for the addition of the great sound track.

Testimonial

"The guys from Liquid Light simply blew me away this time – I was able to start the process with them, go on a holiday at a critical time and return to great feedback from my colleagues.

The project has been a resounding success, with positive feedback from across the board – Liquid Light deliver yet again."

Tom Foulkes
Marketing Manager - Land Securities