Real knowledge is to know the extent of one's ignorance
We work on a lot of digital projects - many for our clients and some for ourselves. We regularly face new challenges and changes in technology that, once surmounted, pave the path to new creations, solutions, and deeper understanding. Our blog is our outlet for sharing some of that knowledge. Fuelled by curiosity, a desire to understand and – where possible – answer some of the problems we and our clients face.
If you’re looking to maximise the impact and reach of your digital content, it’s important to consider which mobile platforms are most appropriate for your audience. Some content lends itself better to mobile responsive websites while other types of content or interaction may be best served by a dedicated mobile app.
If you are planning a mobile responsive site (or converting your existing site to be responsive) it will be tempting to do a quick Google for a few examples of good responsive websites, looking for guidance on how to deal with layout and navigation issues.
It’s just letters on a screen right, what’s the big fuss? A wise man once said “95% of the information on the web is written language.” When you look at it in those terms, letters are the most vital ingredient of a website and the method we use to create them really does matter.
2012 is yet another year that has seen extraordinary growth in mobile devices in the developed economies, as well as the range of services these devices provide. We examine a few highlights of where this industry currently is.......and where it may be heading.
More and more NGO's are realising the importance of Mobile and are embracing the new technologies that this platform allows. One recent notable development is the African Development Bank partnering up with Mobile Accord for the processing of mobile-based surveys throughout Africa using GeoPoll.