Blog

Real knowledge is to know the extent of one's ignorance

We work on a lot of digital projects - many for our clients and some for ourselves. We regularly face new challenges and changes in technology that, once surmounted, pave the path to new creations, solutions, and deeper understanding. Our blog is our outlet for sharing some of that knowledge. Fuelled by curiosity, a desire to understand and – where possible – answer some of the problems we and our clients face.

Avoiding issues with the fold

Avoiding issues with the fold

It's often argued that the fold doesn't exist but the reality is that clients still ask for content to be pushed up the page so it appears without scrolling down to it. In this article I suggest ways to stop this from ever becoming an issue. I also question whether these "issues" are mainly down to static mockups.

How to give effective feedback to your designer, and get results that truly deliver.

How to give effective feedback to your designer, and get results that truly deliver.

This article draws on the Liquid Light teams joint experience of working within different sectors and focuses on providing some tips and guidelines that we have found helpful when receiving design feedback.

Does it matter if users need to  scroll?

Does it matter if users need to scroll?

A large proportion of people in the web design industry are of the opinion that it isn’t an issue if people need to scroll to see content and images. Why is it then that this seems to be a big issue for clients who will often feedback that they don’t get to see enough of a “design” without scrolling?

Homepage image sliders. Good or bad?

As a web designer I have often relied on the trusty image slider as a homepage design feature and functional content tool. I mean why not? It ticks all the boxes right? Visual wow factor and multiple messages can be displayed...

Responsive Image Solutions: Fluid Images

In this installment we are going to look at the first of these and the most basic responsive image solution of all: Fluid Images - which aims to address the scaling issue.

HTML Emails

HTML Newsletters - Design Considerations

HTML emails are a great way of keeping your customers up-to-date, but are not as versatile as web pages. Here's our list of things to consider when designing and building HTML emails.

Responsive Images - What are the issues ?

In a world of ever increasing diversity of devices, many have chosen to adopt the responsive web design approach when creating their websites. But issues arise for the images of these websites ?

Avoid creative block when designing for the web

Avoid creative block when designing for the web

Ever opened up Photoshop or a browser to start a new design only for inspiration to desert you? Often the problem is that you’ve moved onto this stage before laying the groundwork.

Free Fonts VS. Paid Fonts

Free Fonts VS. Paid Fonts

Choosing the right font can make the difference between a good and a great design. Even though most computers come with a library of fonts, this isn’t always enough. You might find your design needs a particular look and feel but...

Animation on the web with CSS3

Animation on the web with CSS3

Animation is a new CSS3 property which can be applied to HTML tags such as div, h1 or a span. With flash now redundant from the web, CSS animations are a great alternative to spice up your designs. For example you could animate...

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