Real knowledge is to know the extent of one's ignorance
We work on a lot of digital projects - many for our clients and some for ourselves. We regularly face new challenges and changes in technology that, once surmounted, pave the path to new creations, solutions, and deeper understanding. Our blog is our outlet for sharing some of that knowledge. Fuelled by curiosity, a desire to understand and – where possible – answer some of the problems we and our clients face.
We live in a world of instant gratification, where nobody likes to wait or queue up for anything. Thankfully, no waiting is required in becoming a page speed guru!
Websites are ever-changing and evolving but how do you best approach these improvements?
This article draws on the Liquid Light teams joint experience of working within different sectors and focuses on providing some tips and guidelines that we have found helpful when receiving design feedback.
You invest a great deal of time, effort and budget on your website, but how do you know if it's well spent? Proving ROI is key to measuring success.
A large proportion of people in the web design industry are of the opinion that it isn’t an issue if people need to scroll to see content and images. Why is it then that this seems to be a big issue for clients who will often feedback that they don’t get to see enough of a “design” without scrolling?
We’re constantly bombarded from so many different social media channels, it’s hard to keep up. It’s easy to think that as a business you need to be visible on all of them, but do you?
Social Media is largely seen as being ‘free’...
As a web designer I have often relied on the trusty image slider as a homepage design feature and functional content tool. I mean why not? It ticks all the boxes right? Visual wow factor and multiple messages can be displayed...
HTML emails are a great way of keeping your customers up-to-date, but are not as versatile as web pages. Here's our list of things to consider when designing and building HTML emails.
Thanks to the wonder that is website analytics, we now have a wealth of data on every visitor to our websites. But with so much information at our fingertips are you seeing the wood for the trees?
A few weeks ago Getty images decided to open the doors to over 35 million of its images for people to use for free. Now that the dust has had time to settle, what are the implications and opportunities?