Real knowledge is to know the extent of one's ignorance
We work on a lot of digital projects - many for our clients and some for ourselves. We regularly face new challenges and changes in technology that, once surmounted, pave the path to new creations, solutions, and deeper understanding. Our blog is our outlet for sharing some of that knowledge. Fuelled by curiosity, a desire to understand and – where possible – answer some of the problems we and our clients face.
In recent years there has been so much focus on inbound marketing such as Social Media, that its very easy to forget the more traditional outbound marketing methods, like email. Email has been around for a long time (over 40 years), but using email for marketing purposes is still, and will continue to be a big part of most organisations marketing mix.
"I'm thoroughly enjoying your blog. I too am an aspiring blog blogger but I'm still new to everything. Do you have any helpful hints for newbie blog writers? I'd genuinely appreciate it."
In the current competitive environment it is more important than ever to have a clear brand that reflects who you are and to make sure people know what sets you apart.
Basecamp is a hugely popular and (at least in the web design industry) ubiquitous project management tool used by many web agencies, helping them to manage projects and collaborate with clients.
Internet privacy is a hot topic in the news these days. While the web was created fundamentally to share all information with everyone, its increased use in daily life has meant that this idealistic view of information access does not always fit exactly with people’s requirements.
One of the most useful features of most popular Content Management Systems is the possibility to expand it with extensions that add new capabilities. Using an extension is a good option to save costs and time in development of common requirements (For example, a blog, a contact form or a shop).
As the world gets smaller it’s not only large international companies that need to think about offering their website in more than one language. Small business have the opportunity to reach more markets than ever before.
The core principal of this waterfall process makes perfect sense. So how is it that projects can still go horribly wrong? Is it lack of experience? lack of ability to deliver what the client wants? Difficult clients? Or just the nature of the beast?
Whether you’re having a brand new logo designed for your business, or just refreshing the existing one, it can be a delicate operation indeed. The designer is employed to do the work, but it is a two way relationship and there are a number of things you can do as the client, to make the process run as smoothly as possible.
It’s just letters on a screen right, what’s the big fuss? A wise man once said “95% of the information on the web is written language.” When you look at it in those terms, letters are the most vital ingredient of a website and the method we use to create them really does matter.