Real knowledge is to know the extent of one's ignorance
We work on a lot of digital projects - many for our clients and some for ourselves. We regularly face new challenges and changes in technology that, once surmounted, pave the path to new creations, solutions, and deeper understanding. Our blog is our outlet for sharing some of that knowledge. Fuelled by curiosity, a desire to understand and – where possible – answer some of the problems we and our clients face.
In recent years there has been so much focus on inbound marketing such as Social Media, that its very easy to forget the more traditional outbound marketing methods, like email. Email has been around for a long time (over 40 years), but using email for marketing purposes is still, and will continue to be a big part of most organisations marketing mix.
Internet privacy is a hot topic in the news these days. While the web was created fundamentally to share all information with everyone, its increased use in daily life has meant that this idealistic view of information access does not always fit exactly with people’s requirements.
One of the most useful features of most popular Content Management Systems is the possibility to expand it with extensions that add new capabilities. Using an extension is a good option to save costs and time in development of common requirements (For example, a blog, a contact form or a shop).