Cristina, our Digital Account Manager, has interests that read like a lonely hearts column - she likes walks along the beach, enjoys drawing and has a GSOH. She’s obsessive when it comes to analytics and is filled to the brim with ideas for our clients.
Title tags and meta descriptions are important because they’re typically the first encounter that a user has with your site when they perform a Google search. Having a compelling, well written meta title and description is informative for the user and can have a positive impact on the page’s click through rate (CTR).
There are many things that you should keep on top of in order to monitor your website’s performance and there are almost as many tools that you could be using to do this. In this quick post, we’ll be making life a little bit...