Hansel and Gretel used breadcrumbs to find their way out of the deep dark woods. But what if they’d have teleported straight to the witch's house?

This article was posted in Design, UX by Matt Keogh

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Prototyping is an essential part of a design process, it allows us to view the big picture of a design and reiterate our ideas rapidly, finding issues and fixing them before expensive development begins.  However, upon...

This article was posted in Design, UX by Al Taylor

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We all know that brand manual is an essential aspect of briefing a designer, so why do so many fall short of delivering the brand story, instead giving a set of logo usage guidelines?

This article was posted in Design, Musings by Finn Taylor

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Why is colour so complicated?

After a recent deep-dive, I wanted to share a few of the more interesting points I picked up about colour and how it works between print and screen.

This article was posted in Design, Musings by Matt Keogh

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Here at Liquid Light we build websites. But this is a very simplistic summary of the services we offer to our clients, and in today's competitive landscape to build a successful website that differentiates from competitors and...

This article was posted in Client Guides, Design by Owen Priestley

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A project can live or die depending on the strength of a design brief, so it is essential that your design brief is well thought out and that it offers your agency clarity and insight into your brand.

This article was posted in Design by Finn Taylor

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Key to any design briefing will be the agencies ability to understand you, what you do and how you interact with your customers and stakeholders.

This article was posted in Musings, Design by Finn Taylor

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Web design is rapidly being commoditised....so what role is left for the designer....has the Wordpress theme replaced them?

This article was posted in Musings, Design by Finn Taylor

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In these times of post-brexit uncertainty it seems the banking industry is ripe for a little disruption. Seen as the architects of the 2008 financial meltdown and the resulting state-sponsored austerity we are all living in, the reputation of banks and bankers is at rock bottom in spite of the government's best efforts to deflect blame and responsibility away from the banking sector.

This article was posted in Design, Musings by Owen Priestley

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Powerful new CSS advancements have resulted in a fundamental shift in what can be achieved efficiently. This affects everything from the ground up; from our design tools to our way of thinking.

This article was posted in Design, Musings, Responsive, Tools by Matt Keogh

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