The popularity of online video is growing exponentially. Video has already become a must have tool for communicating with customers but too often we see it approached as a one off grand gesture. We understand the importance of video and believe that the real value of video is through regular bite-sized pieces of content shared across multiple channels. Liquid Light can help your business define a roadmap for video content creation and provide the expertise to deliver a range of different video content for your business.
How can we help you?
There are a myriad of different ways to utilise video within your marketing, here are some examples of how we have helped clients use video in the past:
- Event coverage to showcase a past event or promote a future event
- Short video testimonials from customers
- Short animated infographic elements.
- Event, product or brand teaser video
- Animated typographic quotes from an interview.
- Interview videos, brand overview video, about us videos.
- Product demonstrations, tutorials
- And more!
Give us a call on +44 1273 623 303 or drop us an email to find out how we can help.
As a partnership of over 50 developing countries, development agencies and UN organizations, the new IHP+ website had to satisfy many different criteria. Liquid Light guided us through the design and development process in a very professional way, with excellent results and a website that we are all happy with.
With you every step of the way
We work closely with clients and can be as hands on as your situation demands. From handling all aspects of content creation from ideation to completion to simply editing existing footage or working to a pre existing brief we are flexible and can adapt to suit your requirements. Some key areas of expertise include:
In-house Video strategy
Producing regular video content is a fantastic way to market your business and build engagement from your clients whilst reaching a wider audience with your message. We can guide your organisation and empower you to start creating regular video content. From planning content to post production and technical issues we can offer training and support to help you get started.
Post-production
Editing a project together is often when the video really comes to life. Editing in-house allows us to adopt an agile approach to editing, allowing for iterative changes as needed to ensure the project is still on course to meet its objectives. As a digital agency we also get to add our design expertise to the mix ensuring the desired feel for the video is achieved.
Best practice and distribution
Finishing a piece of video content is only the first step of the process. We can help you choose where best to host the video, self hosted or YouTube/Vimeo? Once online we can ensure the video is optimised for SEO and contains the correct tags and supporting content such as description and thumbnail imagery.
How can your business benefit by using video?
Why are so many businesses using video these days, and why might it be time for you to consider why your business should use it too?
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So you’ve just finished creating your snazzy new video content and want to get it online. With 1.3 billion users, YouTube is the second largest search engine so it’s a great choice for hosting your video.
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