Creative Director
Strategy / Creative direction / Brand development
Matt is focused on strategic vision and ensuring this is followed through to exquisite execution. Having been an award winning designer since 2001, he knows how to put the user first while building stakeholder alignment in order to deliver key objectives. It’s this passion for understanding people that enables him to design the best experiences for them.
Blog posts
- Twitter Bootstrap 3 - The Good, The Bad & The Ugly
01/07/2014Bootstrap 3 is a rich CSS, HTML and Javascript framework. It can make building websites easier by using its pre-built components such as navigation, forms and typography.
- What makes brand development more challenging for NGOs and development organisations
25/04/2023Stakeholder alignment, dispersed teams and budget misconceptions are just some of the obstacles faced by our nonprofit clients.
- Are Progressive Web Apps a Better Alternative to Native Apps?
12/11/2021Progressive Web Apps can be thought of as websites with super powers. So can they be a viable alternatives to Native Apps?
- Why you should improve your Google Lighthouse Score
15/01/2021How can you measure "quality" in a website using Google Lighthouse, and what are the tangible benefits for your business or organisation.
- Covid-19 Update
09/04/2020We wanted to share with you what’s been happening at Liquid Light after recent events as well as a few tips for remote collaboration.
As a digital agency, moving to remote working hasn’t been too problematic, and it's given us...
- Website localisation strategy
09/04/2020What are the advantages of localising a website and what are the biggest pitfalls?
- Choosing Brand Colours: Consistency vs digital first
01/05/2019How to choose consistent brand colours? Should we be aiming for consistency across print and screens or choosing colours that work best for each?
- Colour management for the web: Should I colour manage my Sketch files?
31/01/2019Now that Sketch supports colour management, should we be turning on colour management? A dive into colour management, profiles and what this means for the web
- Are breadcrumbs useful when a page can be found in multiple locations?
10/09/2018Hansel and Gretel used breadcrumbs to find their way out of the deep dark woods. But what if they’d have teleported straight to the witch's house?
- Why is colour so complicated?
23/05/2018After a recent deep-dive, I wanted to share a few of the more interesting points I picked up about colour and how it works between print and screen.
- Why we need to challenge our design tools & assumptions
02/02/2017Powerful new CSS advancements have resulted in a fundamental shift in what can be achieved efficiently. This affects everything from the ground up; from our design tools to our way of thinking.
- UXBrighton portfolio clinic follow up
19/09/2016A run down of common questions that we were asked at the recent UXBrighton portfolio clinic
- 4 things web designers wish their clients understood
28/07/2016There are many things that on the surface might not seem important. It’s only by thinking about these on a daily basis that their significance becomes apparent.
- Another day, another award!
13/06/2016We’ve done it again! To go alongside our three Horizon awards we’ve also won two IMA best in class awards for our Barbican Insurance and Bellwood Prestbury websites.
- Concept before colour: How to make your website stand out from the crowd
29/02/2016Identifying a key message, or a story that we want to tell could be the difference between a forgettable website and one that is compelling, engaging and memorable.
- Avoiding issues with the fold
03/08/2015It's often argued that the fold doesn't exist but the reality is that clients still ask for content to be pushed up the page so it appears without scrolling down to it. In this article I suggest ways to stop this from ever becoming an issue. I also question whether these "issues" are mainly down to static mockups.
- Does it matter if users need to scroll?
12/02/2015A large proportion of people in the web design industry are of the opinion that it isn’t an issue if people need to scroll to see content and images. Why is it then that this seems to be a big issue for clients who will often feedback that they don’t get to see enough of a “design” without scrolling?
- Avoid creative block when designing for the web
30/09/2014Ever opened up Photoshop or a browser to start a new design only for inspiration to desert you? Often the problem is that you’ve moved onto this stage before laying the groundwork.
- Liquid Light are excited to sponsor UX Camp 2024
22/04/2024After starting in 2011, UX Camp is the longest running 'bar camp' style UX event in the UK and this year we're proud to be a sponsor.
Get in touch
The Liquid Light team thrive on new projects and challenges. If you have a project in mind that you think we could add value to - then please do get in touch - we’d love to hear from you.
Please call +44 (0)1273 623 303 or