8 Awesome types of Illustration in web design

Written by Mish Maudsley on 27th February 2014

(Last updated 9th December 2022)

There are many effective ways of creating a great impact with your website. One of the most versatile and largely overlooked is Illustration. It is an incredibly effective tool in any designer and Art Directors toolkit, a whilst it is not appropriate for everything, it does create a great platform for inventiveness.

Illustration is not just decorative, but is a powerful tool in the art of communication. It's very purpose is to explain & communicate concepts without using words. So when illustration is used appropriately, its great at reinforcing brand values and engaging the user in a really subconscious and charming way.

Although you can’t really pigeonhole illustration, it’s use in web design can be defined in a number of approaches. Below are some great examples of how illustration has been used in web design to great effect.



Mascot / Character

Interactive Infographics



If you have any great examples of the use illustration in web design, get in touch, we'd love to hear from you.

This article was posted in Design by Mish Maudsley