Liquid Light. The digital agency for member organisations, societies, and associations.
Dedicated to providing membership organisations, associations, and societies with exceptional website solutions.
Liquid Light is an award winning digital agency who specialises in building and maintaining websites and platforms for membership organisations, federations, clubs, consortium, societies, and associations.
If you struggle to manage your content, need to update your visual brand, have concluded that your CMS or platform is no longer fit for purpose, or you need more engaged support than you are receiving from your current agency, then Liquid Light is both experienced and passionate about such projects, and we would love to talk to you.
Understanding the needs of member organisations
Creating effective digital platforms for membership-based organisations and associations presents its own set of unique challenges. Our consultative approach allows us to navigate these complexities effectively:
- Member Engagement: We dive deep to understand how your organisation interacts with members, ensuring the platform facilitates and enhances these relationships resulting in your members feeling valued and part of a larger community.
- Data Integration: We consult with your team to seamlessly integrate the website with existing membership databases and CRM systems, ensuring data consistency and reducing administrative overhead.
- Personalisation: By understanding your members' diverse needs, we craft personalised user experiences that cater to different membership levels and interests.
- Growth Strategies: Our consultative process helps identify opportunities for member growth, acquisition, and retention, informing features that showcase the value of member benefits and streamline application processes.
- Compliance and Security: We work closely with you to ensure the platform meets industry-specific regulations and protects sensitive member data.
- Individuals and institutional members: whilst some organisations memberships consist of individuals, many of the organisations we have worked with have memberships that are institutional, and we have extensive experience in both scenarios.
- Revenue generation: We would aim to identify opportunities and features for generating non-membership revenue and would tailor these features to align with your organisation's mission and member expectations.
By taking this consultative approach, we don't just build a website – we create a tailored digital ecosystem that addresses the specific challenges and opportunities unique to your membership organisation.
What our clients say about us
As a partnership of over 50 developing countries, development agencies and UN organizations, the new IHP+ website had to satisfy many different criteria. Liquid Light guided us through the design and development process in a very professional way, with excellent results and a website that we are all happy with.
Liquid Light impressed us with a thought-provoking and highly effective approach to thinking about our brand and producing our new website. Imaginative, patient and yet challenging – this was a very professional process. We never imagined that we would be so delighted.
As a Federation of 37 national periodontal Societies, we needed a company that had international experience, a fresh vision and a comprehensive team. We went through a very creative and constructive period with Liquid Light in developing our new website which is now fully active and has been well received by all our stakeholders.
We are an international membership organisation, with a complex website! We approached Liquid Light to renew our old website, and also make some improvements. We have challenged the Liquid Light team at every turn, and they have stepped up to the challenge each time. Liquid Light are a pleasure to work with and feel like an extension of our team, rather than a consultancy.
An Enterprise CMS Platform for membership organisations
With over 25 years of experience working with membership organisations, we've learned that one size doesn't fit all. Our CMS platform offers the best of both worlds: a robust foundation of built-in membership functions and the flexibility to meet your unique needs. Unlike rigid off-the-shelf solutions, our platform can seamlessly integrate with your existing processes, enhancing your operational efficiency.
Our solution isn't just a website – it's a strategic asset designed to showcase member benefits, streamline onboarding, and drive engagement. Drawing from our broad cross-sector experience, we bring innovative solutions that push the boundaries of member engagement and organisational growth, ensuring your platform stays ahead of the curve.
Digital support and services for membership organisations
As an agency we have developed significant experience designing and developing websites for a wide range of very different membership organisations, giving us unrivaled experience, insight and expertise.
We understand that membership organisations needs can be more complex and nuanced than regular commercial companies, and this is where our experience and expertise really shine - talk to us about how we can help you:
Design and brand support
As a multi-award winning digital agency, with brand development as a core speciality, we can help you develop your brand ensuring it connects with stakeholders as well as translating your brand online, ensuring your website connects and resonates your values and persona.
CMS development and management
Many organisations find themselves stuck on proprietary codebase, underpowered CMS solutions or inappropriate technical platforms. We can help unpick and migrate you to an industry standard, enterprise class solution providing a long term CMS platform for your organisation's needs.
Custom development and integration
Regardless of the CMS platform, the need to customise a piece of functionality, or to integrate an existing or third-party platform is to be expected. Our team takes a pragmatic and down to earth approach ensuring a balance between cost effectiveness and maintainability.
Ongoing support and guidance
We all love the thrill of creating a new project, however for us this is only half the story. Our support and retainer services provides clients with a proactive support package offering both technical, design and consultancy services. We love long term relationships and have many exceeding 10+ years as a testament to how much our clients value this as well.
Working in partnership
You are the experts in your domain, but you might not be digital/web specialists. working collaboratively, we add our digital experience and expertise into your organisation. Taking a partnership approach ensures your project will run smoothly, efficiently, and most importantly successfully.
Guides, insights and resources for membership organisations
Check out our latest posts covering best-practice digital marketing and web design for NGOs, nonprofits, and membership orginisations
Read more membership website design articles on the Liquid Light blog.
AI Search for Non-Developers
Cutting through the confusion of “AI Search”
Firstly, before people switch off, this isn’t an article trying to sell you a new AI tool! It’s about understanding a technology well enough to make better user experience decisions. ...
The dilemma of returning users
You’ve invested heavily in bringing users to your website, but getting them to return is a different challenge altogether. Returning visitors are often a sign that your content is valuable, your organisation is trusted, and your website is doing its job effectively. From content and user journeys to brand recall and social media, there are practical ways to keep your audience coming back.
Membership organisations in 2026: what we learned in 2025 and what's next
As we step further into 2026, it's worth reflecting on what the past year taught us about member engagement, retention, and the evolving expectations of membership organisations
Building communities and enabling collaboration: tools and techniques for your website or intranet
How nonprofits and NGOs can energise their audience and give them a platform to communicate, collaborate and share experiences and resources.
Beyond the numbers: overcoming challenges in measuring impact
For many of the organisations we work with, measuring impact is a critical component of an organisation's success. However proving effectiveness isn't always straightforward, and is often a challenge.
Discovering your audience: tools and techniques
Understanding your audience is a strategic cornerstone for building successful online products. A crucial part of our discovery phase here at Liquid Light is understanding who will be using the products we build and how they...
Why is digital governance important for nonprofits?
What do we mean by digital governance, what problems can it solve for your organisation, and how do you implement it?
Building a sustainable future - how web development teams can create sustainable digital ecosystems
How can digital designers and developers design sustainable websites, apps and digital products?
The environmental impact of AI: challenges and solutions for a sustainable future
Similar to many digital agencies, Liquid Light has been exploring the capabilities of AI for quite some time now, integrating it into our own internal processes, and working on several AI based projects for our clients.
Web accessibility guide for editors
Although web agencies should do everything possible to keep web designs accessible, the torch will inevitably be passed onto web editors to maintain this once a website is handed over. We compiled a guide for editors to refer to which will help keep in line with accessibility guidelines.
